Orlando Web Design by CREATE180 Design
Celebrating 10 years helping brands succeed!
Our Program's Goals
- Enhancing brand awareness, credibility, and authority
- Gaining new insights into your target market’s buyer persona
- Finding new avenues for reaching your target audience
- Growing your following and keeping them engaged
- Generating more high-quality leads
- Improving your sales conversion rate
Our Program's Strategy
- A customized marketing plan that seamlessly combines elements of content marketing, social media marketing, email marketing, and online advertising
- An opt-in model that generates quality leads because people choose to connect and engage
- No tactics that quickly inflate numbers or otherwise produce superficially impressive but useless results
OUR PROGRAM
Content Marketing
Skip the standard blog. Publish your own digital magazine.
Every CREATE180 Design website gets a customized blog converted into an online publication. It includes a magazine title and article categories for a robust content marketing program carefully designed to appeal to your target audience.
This has proven a powerful tool for building brand authority and for growing a following and email subscriber list. Also, your ever-expanding library of content boosts SEO and the inherent value of your website.
Paid Social Media Ads
Always learning more about your customers
By carefully targeting different groups with custom-made digital ads, closely observing what happens, and thoughtfully tweaking our efforts, we continuously uncover new insights into your target market’s buyer persona.
These insights help us:
- Increase your reach
- Build your brand awareness
- Grow your social following
- Develop your email list
- Drive more targeted traffic to your site
SEO Strategy
Optimizing your site for search engines
Our digital marketing program organically improves your search engine optimization (SEO) and elevates your website in search results.
- We increase your targeted traffic and regularly add high-quality content to give your site more clout with Google and other search engines
- Our valuable content encourages backlinks that greatly enhance SEO
- We look at accumulating backlinks through relevant directories and opportunities for guest post exchanges to cross-promote between our clients
Email Marketing
Delivering you to your audience’s inbox
Everything we do is coordinated and designed to build an opt-in list of email addresses from your target market.
- We leverage your digital magazine with a non-intrusive monthly email containing your valuable content
- Emails include strategically placed product/service awareness sections to keep you fresh in your consumers’ minds, increasing opportunities for more leads and sales
- We never buy email leads
Integrated Google Adwords
Bringing Google AdWords into the mix
Paid advertising on Facebook and other social media sites can yield excellent, cost-effective results. But sometimes, Google AdWords is an important component of a digital marketing strategy.
- We make personalized recommendations to you about Google AdWords based on your industry, keywords, objectives, analytics, and budget
- We don’t always suggest this route
- Often, we start your program without GoogleAdwords and introduce it later, armed with more insights and information about your target audience from other efforts
Monthly Analysis & Adjustments
Everything worth doing is worth measuring
Every month, we take an in-depth look at your site analytics, results from our digital marketing efforts, and the technical health of your website.
- We send you a report that shows key metrics, including how many goals we’ve achieved
- We don’t just dump a spreadsheet on you; we explain what everything means and highlight our successes and areas most in need of improvement
- We work with you to adjust strategy and tactics to deliver ever-improving results