Working as a musician or playing in a band means a constant effort to reach new listeners and earn new fans. Your website and social media presence are key to this—especially when it comes to connecting with audiences beyond your hometown and typical gig radius. A...
Most pages on your site should have one primary goal. It can be all sorts of things, like making a sale, triggering a phone call, prompting users to fill out a web form to collect data, getting people to sign up for your mailing list, having visitors download an...
When you have an e-commerce site, it's important to adhere to general web design best practices for professional sites. They're necessary for conveying credibility and trustworthiness to visitors on a subconscious level. Plus, they make your site more simple and...
Accessibility is one of the most critical web design trends of 2020, as awareness, best practices, and even Federal and international laws expand to be more inclusive of users with varying abilities and certain health conditions. Businesses and the governments are...
Web design is of course an ever-evolving field. As technology and user behavior changes, so too does the way we build and populate websites. And, as we change the way we build websites, and new innovations come along, that in turn alters user expectations and...
It can be a bit tricky trying to figure out exactly how the website should look for your accounting or CPA firm. You're obviously concerned about fostering trust in your site visitors by looking professional. On the other hand, you probably understand that you need to...
As the public face of your construction company or general contractor company, your website must immediately convey a sense of professionalism, trustworthiness, experience, quality, and competence. This begins with following the most important general best practices...
Your website is arguably your brand's single most important sales and marketing tool. As such, we expect our websites to do a lot these days. This typically includes goals like promoting brand authority and trustworthiness, offering social proof, capturing leads,...
When you create page on your website, you have the opportunity to write page titles and meta descriptions. These are important elements to your search engine optimization (SEO) and to how many people choose to visit your page when they see it in search engine results...
Like everything digital, web design constantly evolves. User tastes and expectations change, mobile devices take over more areas of the internet, new data reveals more about what works and what doesn't, innovations occur, and so on. Here's a look at web design trends...
Determining how your law firm's website should look can be tough. On one hand, you want to stand out from the competition—and there's usually plenty of that. On the other hand, you have to be careful about maintaining a professional, distinguished, trustworthy image....
Website popup ads have a questionable reputation. A lot of users just find them annoying. At best, these people quickly close the window without reading a word; at worst, they leave the site. However, popups are also known to be highly effective at directing...