Digital Marketing

Digital marketing is a constantly evolving field with lots of different categories and applications. Keep up with the terms, trends, best practices, and—most importantly—how to effectively use it to achieve greater success for your brand.

Alt Text Writing Guide

Alt Text Writing Guide

Writing alt text should be an essential component of any content strategy. It is used to provide additional information and context for images, graphics, and videos, and is especially important for those with visual impairments or those who are using search engines to navigate the web.

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Google Analytics 4

Google Analytics 4

Google Analytics 4 (GA4) is Google’s latest update to its popular analytics products, offering digital marketers a powerful tool for tracking website traffic and user experience, as well as making critical decisions.

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Top Social Media Updates for Q2

Top Social Media Updates for Q2

The second quarter of 2023 is coming to an end, and with it comes a number of exciting social media updates that will enhance user experience, provide better user engagement, and make the platforms even more useful and enjoyable.

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